As part of the emerging climate communication initiatives of the Department of Media Studies in close collaboration with Life Sciences, we propose a media “Hub”. The Hub will serve as a facility for producing and disseminating reliable, engaging and socially relevant media content. It will offer students hands-on media production opportunities as part of their regular media classes and internships.
The Hub aims to leverage the collective expertise of Christ faculty, scholars, students, local communities, independent journalists, community radio stations and media houses to foster high-quality reporting, storytelling, creative media production, and media training. It will reflect the concerns of diverse communities, especially those on the frontiers of climatic and environmental change. It is a campus-to-communities initiative with a built-in mechanism for multiway communication amongst multiple stakeholders.
The Hub:
1. Produce and disseminate high-quality digital radio and broadcast programmes, podcasts, longform features, multimedia stories (e.g., reels), and documentaries focusing on diverse communities and their experience of changing climate and environment
2. Train media students and professionals through workshops, on-field assignments, and in-house production activities, ensuring participants gain real-world experience in storytelling and production.
3. Create a platform that connects various stakeholders, including journalists, students, and local communities, to produce compelling narratives and stories that reach wider audiences via campus and community radio stations, podcast services (e.g., Apple, Spotify), narrowcasts, mainstream media and multimedia platforms.
Hub will draw from stories and dispatches from across India produced by about 300 journalists participating the Climate Reporting Workshops that the Media Studies Department is hosting with Life Sciences. Through translation and adaptation Hub will amplify the reach and relevance of stories, and help the university gain a significant media profile in India and abroad.